Tag
DigitalMarketing
2 articles
Artificial Intelligence · ArticleThe Future of Marketing: You Will Be an AI Orchestrator, or Your Profession Will Be Profoundly Transformed
Explore how AI is transforming marketing roles, highlighting vulnerable tasks and essential human skills for future-proofing your career in the AI era.César Paternina · June 6, 2025 · 12 min read
Customer Experience · ArticleAn Extraordinary Growth Transformation in Retail Email Marketing
A strategy driven by UX, data, and ethics to transform email marketing for a major retail brand (name withheld for confidentiality).César Paternina · September 28, 2025 · 10 min read